A Giraffe Partners agency

Giraffe CX

Institutional-grade brands, investor decks, PR and founder LinkedIn for financial firms across 20+ jurisdictions.

ForWealth managers, NBFCs, broking houses, insurance distributors, AIF and PMS managers, and fund managers

Your firm is serious. Your brand should look it.

Website: giraffecx.com

Most financial brands look the same: navy, a handshake photo, a line about trust. Prospects check you online between meetings, and a firm that looks like the one next door loses the second meeting. Giraffe CX gives you an institutional-grade brand, run by one senior team.

What the team does

PositioningWhat the firm says about itself, and what it will not say.
Identity and designLogo, typography, colour and guidelines.
DigitalWebsite, LinkedIn company page and partner profiles.
Investor materialPitch decks, capability presentations, annual reports and one-pagers.
CommunicationsPress releases, partner LinkedIn posts, market commentary and announcements.

Where we work

India and GIFT CityMauritiusUAE (DIFC, ADGM, Dubai)SingaporeHong KongSwitzerlandUKLuxembourgIrelandCayman IslandsBVIJerseyGuernseyNetherlandsSaudi ArabiaQatarBahrainOmanKenyaNigeriaSouth AfricaMalaysia

How it works

Step 1Send your website

A senior partner reads it and sends back three or four specific changes, in writing, within a week.

Step 2Start with the foundations

Positioning, identity, website and investor deck, done once and done properly.

Step 3Run your communications

Monthly LinkedIn, newsletters and press, as your outside communications team.

Drafts go to your compliance team, and nothing is published until they approve it.

Visit giraffecx.com →

Our other agencies

Giraffe Partners homepage →

Our four agencies

A dedicated marketing team for manufacturers and exporters: brand, profiles, films, websites and trade-show design that match the factory.

More details →

giraffeindustrialmarketing.com

ForManufacturers and exporters

Your factory is world-class. Your brand should be too.

Website: giraffeindustrialmarketing.com

Hiring a full marketing team is costly, and agencies rarely give a factory their full attention. Giraffe Industrial Marketing works as your dedicated marketing department: one team, working long-term, making your brand look as strong as your factory.

What the team does

Brand strategy and identityPositioning, logo system, guidelines and stationery.
Corporate profiles, catalogues and printClear, correct material your sales team can carry into any meeting.
Photoshoots and brand filmsFactory, product, team and founder, shot properly.
Websites and SEOA site buyers trust in the first fifteen seconds.
Trade-show designStand design in 3D, export collateral and press kits for the show.
Distributor and dealer growthMaterial and outreach that help you add the right distributors and dealers.

How it works

Step 1Online Presence Report

A free audit of how buyers see your business today.

Step 2Factory visit

We walk your floor and meet your people.

Step 3Plan

Positioning, message and a clear plan before any design.

Step 4Build and run

Brand, material, website and campaigns, then steady support as your marketing team.

Visit giraffeindustrialmarketing.com →

Institutional-grade brands, investor decks, PR and founder LinkedIn for financial firms across 20+ jurisdictions.

More details →

giraffecx.com

ForWealth managers, NBFCs, broking houses, insurance distributors, AIF and PMS managers, and fund managers

Your firm is serious. Your brand should look it.

Website: giraffecx.com

What the team does

PositioningWhat the firm says about itself, and what it will not say.
Identity and designLogo, typography, colour and guidelines.
DigitalWebsite, LinkedIn company page and partner profiles.
Investor materialPitch decks, capability presentations, annual reports and one-pagers.
CommunicationsPress releases, partner LinkedIn posts, market commentary and announcements.

Where we work

How it works

Step 1Send your website

A senior partner reads it and sends back three or four specific changes, in writing, within a week.

Step 2Start with the foundations

Positioning, identity, website and investor deck, done once and done properly.

Step 3Run your communications

Monthly LinkedIn, newsletters and press, as your outside communications team.

Drafts go to your compliance team, and nothing is published until they approve it.

Visit giraffecx.com →

A phone showing a business chat beside a laptop dashboard

Custom AI tools for growing companies: assistants, dashboards and workflows built around how your business works.

More details →

giraffeaistudio.com

ForSMEs and mid-size companies

AI tools built around how your business already works.

Website: giraffeaistudio.com

Growing companies handle the same questions, lists and approvals every day. Giraffe AI Studio builds AI assistants, dashboards and workflows around how your team already works, then looks after them every month.

What the team does

AI assistants trained on your dataThey answer customers, dealers or staff using only your own product and business information, and pass anything else to a person.
Dashboards your team runsDealers, stock, enquiries or approvals, managed in one place.
Connected workflowsAssistants and dashboards linked to the channels you already use, such as WhatsApp and email.
Monthly careWe check, fix and improve each tool as your business changes.

Example: a seed company and its dealers

WhatsApp assistant: Answers dealers' questions about seed varieties, sowing and stock from the company's own product information, and hands harder questions to the sales team.
Distributor dashboard: The team adds or removes distributors in one screen. Each change updates who the WhatsApp assistant serves, so the dealer list and the assistant always match.

An example of the kind of tool we build.

How it works

Step 1Share your requirement

Tell us the work your team repeats every day.

Step 2We design the tool

We map the process and agree what the tool will do before we build.

Step 3Build, launch, look after

We build it, train your team and care for it every month.

Every assistant talks only about your business and hands over to a person when it should.

Visit giraffeaistudio.com →Or share your requirement on WhatsApp

Gifting, POSM and print people can touch: we advise on paper, texture and finish, and deliver through our vendor network across India.

More details →

arrewaah.in

ForPremium brands, retailers and companies

In a digital world, what people can touch matters more.

Website: arrewaah.in

As more marketing becomes digital and AI-made, the things people hold stand out: the weight of the paper, the finish of a box, even its scent. Arre Waah advises brands on that feel, then designs and delivers the gifting, POSM and print that carry it.

What the team does

Material advicePaper, texture, finish, packaging and scent, chosen for how the brand should feel.
Corporate giftingBranded gift boxes and diaries for teams, clients, dealers and C-suite guests.
POSMPoint-of-sale material for retail counters, stores and launches.
Print and packagingBrochures, invitations, boxes and premium print, produced to finish.
Sourcing and deliveryVendors, timelines and delivery managed end to end.

Why Arre Waah

Team: In-house creative heads, graphic designers, 3D artists and procurement managers.
Network: Gifting partners, brand distributors and print vendors across India.
Experience: Years of work with every kind of business, from offline retailers to C-suite executives, so we know how their buyers think and feel.

How it works

Step 1Share the brief

The brand, the occasion or the store, and the feel you want.

Step 2We advise and design

Materials, finishes and designs, with samples before production.

Step 3We produce and deliver

Vendors, quality checks and delivery handled for you.

Visit arrewaah.in →Or share your brief on WhatsApp